Tuesday
Jul242007
Smokers - get a life!
Tuesday, July 24, 2007 
Lunch with Jayne and Tavy, the PR people behind SmokersLife, the new "lifestyle portal" for Britain's 12 million smokers.
Phase one was launched on July 1st. It includes links to "vintage" videos plus (limited) information about the best post-ban venues for social smokers. Phase two - the core business - will feature an online dating service plus access to smoker-friendly insurance packages.
Described as a "support system as well as a dating service", SmokersLife is reported to be seeking £250,000 in return for equity in the company. "This will be used to market the business to smokers in the UK, France and Germany enabling the company to develop projected sales of over £90 million by the end of Year 5."
I'll keep you posted.
Reader Comments (1)
I logged onto their site, tried unsuccessfully to join, sent them an article which I thought they might be interested in, and received an answer back to an email I sent them, telling me that they didn't know why I couldn't sign up with them but they thought it sounded like a "tecy's" problem. As for my article they would look for somewhere to put it.
Tecy, whoever he or she is, seems to have deserted me, and my article.....maybe they sent it aunt Maude or uncle Joe...they certainly didn't put on their site.