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« In defence of cigarette vending machines | Main | How the media works »
Friday
Nov092007

Forest goes digital, online

PublicTV-200.jpg Earlier today I signed a contract that allows Forest to advertise and broadcast videos on an internet TV channel where we will join organisations such as 18 Doughty Street, the Labour and Conservative parties, the TUC, and the wonderfully named Camcorder Guerillas.

Produced by Ten Alps (co-founded by Bob Geldof), Public TV currently has 15 dedicated channels offering "public service, public sector and government videos online". Forest has agreed a 12-month deal that will give us hyperlinked banners on the Government and Politics channels. Banners (and buttons) will promote our campaigns (including The Free Society) and link to the new Forest website or the latest Forest video.

By dipping our toes into the world of digital online television, the aim is to consolidate our relatively high media and political profile and promote our work to a wider audience. The next step is to make our first video. Watch this space.

Reader Comments (4)

Simon

Are the likes of Forest, Freedom2choose etc, not allowed to advertise on the main channels?

If not, why not! surely every organisation ( so long as they are legal) have the right to advertise their product.

Or are the TV channels government controlled to prevent the likes of your organisation speading the word so many people need to hear?

Kind Regards

Richard

November 10, 2007 at 17:16 | Unregistered CommenterRichard of Cornwall

Richard, you're reading far too much into this post. I was merely announcing that we have agreed to advertise on one particular online channel. I wasn't suggesting that Forest is barred from advertising elsewhere or that we are victims of some government conspiracy. The only thing that stops us from advertising on other channels (including mainstream television) is money - lack of!

That said, it is sadly not the case that every organisation has the right to advertise its product, so long as it is legal. Tobacco is the obvious example that comes to mind.

November 10, 2007 at 21:21 | Unregistered CommenterSimon

Sorry simon - must of got the wrong end of the stick!

November 11, 2007 at 11:38 | Unregistered CommenterRichard of Cornwall

Simon

Read this. I been trying unsucessfully to find a programme maker who would be interested in making a 'Smoking Out The Truth' programme for someone like channel4.

It would be a courtroom style format where the main protagonists such as epidemiologists and respected medical practioners, would be foresnically questioned. There would be no hiding place...and ultimately the truth about 'passive smoking' in particular would be exposed for what it is...ie a complete myth.

Don't you have contacts in the media world who would be interested in this type of programme?

November 11, 2007 at 19:44 | Unregistered CommenterChris F J Cyrnik

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