Whatever happened to ...?

Talk of Europe (below) reminds me that Forest used to belong to an association of European smokers' rights groups. Founded in 1992, it was called Smokepeace and members eventually included groups from Germany, Italy, Denmark, France, Switzerland, Belgium, the Netherlands, Spain and Greece.
In 1995 a "secretariat" was set up in Brussels. Apco, a worldwide public affairs company, was recruited to run it facilitate meetings. Representatives of each national group would meet several times a year and international conferences were organised in Amsterdam and Seville.
I joined Forest shortly before the Seville conference in 1999. The organising team, led by Apco's Mark Dober, did a great job. Seville was a fantastic location, the food and wine were magnificent, the company was terrific, and I have never inhaled so much smoke in all my life. Socially, it could not have been better.
Two years later Smokepeace was quietly wound up. Starved of funding, it had neither the means nor the resources to have any serious political clout. Over the next few years most of the individual member groups bit the dust too.
Today - out of curiosity - I visited Apco's website to see what became of Mark Dober. This is what I found:
[His] main area of expertise is in health care and he has represented numerous influential companies and associations in the sector. He is a regular conference speaker on health care issues, recently chairing the European Pharma Marketing Congress, and speaking at the Drug Industry Association Congress.
You've got to laugh.

Last night someone posted a potentially libellous comment on this post which I have deleted. I actually think this story is quite funny so, please, no diatribes against Mark Dober (or Apco). Mark's a good guy and doesn't deserve it. He's only doing his job.